“We are more like a better-for-you Haribo” – Wild Thingz founder Fliss Newland on the UK sweets brand’s positioning
UK-based start-up Wild Thingz is aiming to shake up confectionery with products intended to “delight kids and reassure parents”. The post “We are more like a better-for-you Haribo” – Wild Thingz founder Fliss Newland on the UK sweets brand’s positioning appeared first on Just Food.

The post “We are more like a better-for-you Haribo” – Wild Thingz founder Fliss Newland on the UK sweets brand’s positioning appeared first on Just Food.