Beverage Industry

ZOA Energy Lemon Lime

ZOA Energy debuted its limited-time Lemon Lime flavor, offering a modern twist o...

IFT FIRST to address top consumer insights driving prod...

The annual food science and technology event IFT FIRST will take place July 13-1...

Coca-Cola Beverages Florida hosts grand opening for dis...

In a statement, Troy Taylor, chairman and CEO of Coke Florida, noted the facilit...

Celsius launches LIVE. FIT. GO. Campaign

CELSIUS is amplifying the brand’s core LIVE FIT ethos and tapping into the “read...

Jack Daniel’s Country Cocktails Strawberry Punch

Jack Daniel’s Country Cocktails unveiled its newest flavor: Strawberry Punch. 

Readers’ Choice: New Product of the Month | May 2025

Beverage Industry has selected eight new beverage products introduced in May 2025. 

Hydrocolloids meet ever-evolving beverage trends head-on

As functional beverage trends continue to impact ingredient markets, experts hig...

Fair Hills Organic Black Tea

Fair Hills Farm Organics announced the launch of its Organic Black Tea line, a r...

Dunkin’, Paige DeSorbo team up for Pink Spritz Refresher

This summer, Dunkin’ is expanding its Refreshers lineup with the Dunkin’ Pink Sp...

vitaminwater revitalizes packaging design for expanded ...

vitaminwater unveiled a bold new look and a pair of new flavors. The redesign le...

IWSR reports mixed results for global beverage alcohol ...

The beverage alcohol industry experienced a mixed 2024 with global beverage alco...

Yellowstone Bourbon Small Batch 107

Yellowstone Bourbon announced the release of Small Batch 107, a new permanent ad...

Brown-Forman announces evolution in US distribution

Brown-Forman Corp., Louisville, Ky., announced the successful completion of its ...

Beverage-makers keep an eye on taste trends

While flavor trends come and go, beverage formulators work to deliver products t...

Keystone Light patriotic packs return

Keystone Light is bringing back Patriotic Stars and Stripes Packs this summer. T...

Curaleaf Select FormulaX

Curaleaf, a leading international provider of consumer cannabis products, announ...

Mindful drinking prompts growth for THC beverages

As consumer interest in THC beverages is on the rise, brand representatives disc...

Critter Vitamin H2O

Critter, created by Lindey and CJ Britton, parents with extensive experience in ...

PepsiCo, Sting Energy unveil global partnership with Fo...

Sting Energy, an energy drink of PepsiCo, Purchase, N.Y., has officially entered...

SONIC launches Sweet Topped Lemonades

This summer, SONIC Drive-In is bringing the main character energy with a new lem...

New facility planning, expansions aim to increase effic...

With SKU proliferation and automation on the rise, Josh Goodman, AIA principal a...

Prebiotics expand across beverage categories

In a conversation with Beverage Industry, Mike Lombardo, co-founder of Halfday, ...

Talkhouse Encore’s Pineapple Tequila Soda

Talkhouse Encore, a line of authentic, spirits-based seltzers inspired by the Ha...

Direct-to-consumer helps foster personal connections wi...

As opportunity abounds for omnichannel shopping, experts highlight the potential...

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