Want to attract Gen Z talent to life sci? Try short-form social media videos, ABPI report suggests

Pharmas looking to recruit younger workers should meet Gen Z where they’re at: namely, TikTok and Instagram, according to a new report from the Association of the British Pharmaceutical Industry.

Jun 4, 2025 - 00:15
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Want to attract Gen Z talent to life sci? Try short-form social media videos, ABPI report suggests
Pharmas looking to recruit younger workers should meet Gen Z where they’re at: namely, TikTok and Instagram, according to a new report from the Association of the British Pharmaceutical Industry.