Gen Alpha Brand TBH’s Focused, Data-Driven Approach To Converting A Target Rejection Into A Distribution Deal
Founder Risa Barash’s quarter-century of experience building children’s brand Fairy Tale Hair Care’s distribution at chains such as Meijer, Hy-Vee, Walmart, CVS, Ulta Beauty and Target, where she’s watched insurgent brands come and go, convinced her not to chase massive brick-and-mortar retailers when she launched TBH, a haircare, skincare and ... The post Gen Alpha Brand TBH’s Focused, Data-Driven Approach To Converting A Target Rejection Into A Distribution Deal appeared first on Beauty Independent.
Founder Risa Barash’s quarter-century of experience building children’s brand Fairy Tale Hair Care’s distribution at chains such as Meijer, Hy-Vee, Walmart, CVS, Ulta Beauty and Target, where she’s watched insurgent brands come and go, convinced her not to chase massive brick-and-mortar retailers when she launched TBH, a haircare, skincare and
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The post Gen Alpha Brand TBH’s Focused, Data-Driven Approach To Converting A Target Rejection Into A Distribution Deal appeared first on Beauty Independent.
