“Only Just Getting Started”: Why The Fragrance Boom Could Be Long Lasting

“It’s only just getting started,” declared Eauso Vert co-founder Faye Harris of the fragrance boom during a recent Beauty Independent In Conversation webinar on the fragrance category. Harris’s optimism about fragrance comes after a 2024 in which, according to market research firm Circana, it was the fastest-growing beauty category in both prestige ... The post “Only Just Getting Started”: Why The Fragrance Boom Could Be Long Lasting appeared first on Beauty Independent.

Mar 13, 2025 - 01:22
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“Only Just Getting Started”: Why The Fragrance Boom Could Be Long Lasting

“It’s only just getting started,” declared Eauso Vert co-founder Faye Harris of the fragrance boom during a recent Beauty Independent In Conversation webinar on the fragrance category.

Harris’s optimism about fragrance comes after a 2024 in which, according to market research firm Circana, it was the fastest-growing beauty category in both prestige

...

The post “Only Just Getting Started”: Why The Fragrance Boom Could Be Long Lasting appeared first on Beauty Independent.