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Ulta lost market share in beauty for the first time last year

As part of a wide-ranging turnaround, the beauty retailer is launching a marketplace, expanding its wellness offering and fixing up stores.

Mar 14, 2025 - 18:08
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Ulta lost market share in beauty for the first time last year

As part of a wide-ranging turnaround, the beauty retailer is launching a marketplace, expanding its wellness offering and fixing up stores.

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