Morrisons loyalty scheme gets ‘bonus layer’ with free Pyrex items for shoppers
Morrisons is enhancing its More Card loyalty program with a new feature, offering customers the opportunity to collect stamps with every purchase over £10 in-store.
Morrisons is enhancing its More Card loyalty program with a new feature, offering customers the opportunity to collect stamps with every purchase over £10 in-store.
The new loyalty stamps can be redeemed for exclusive free products, including premium Pyrex kitchenware worth up to £30.
Starting today (February 19), shoppers can earn stamps on every qualifying purchase at the supermarket, which they can track via the More Card app or their receipts.
Once enough stamps are collected, customers can redeem them for a selection of Pyrex items designed to keep food fresher for longer.
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The promotion, which runs through to June 8, will offer customers the chance to enjoy discounts and up to five loyalty points on every Pyrex product they buy.
Morrisons loyalty director Kate Lavery said: “More Card Prices and Points are now well loved and well understood by our customers so we started to think: what more can we offer More Card customers?
“We have come up with a new bonus layer – where in addition to the usual points and rewards, customers are awarded stamps which can be collected and redeemed for free high quality products. The premium Pyrex range is not only practical but innovative, which helps to keep food fresher for longer.”
This move comes as the supermarket aims to further differentiate its loyalty offering and reinforce its commitment to delivering added value for shoppers. The retailer brought back the More Card loyalty scheme in 2023 to replace its My Morrisons app following a successful trial.
Back in December, it began offering five More Card points on every single product it sells in store, online and on Amazon as part of the revamp.
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