FirstLook’s Brian Folmer On What Investors Really Want To Learn From CPG Brand Pitches
One of the first steps to a consumer packaged goods brand nailing down investment is getting the brand’s goods to a person who invests. That’s FirstLook’s entire proposition. Launched by CPG investor Brian Folmer, the Cleveland-based company sends monthly subscription boxes with five products from CPG brands to investors. Since its start ... The post FirstLook’s Brian Folmer On What Investors Really Want To Learn From CPG Brand Pitches appeared first on Beauty Independent.
One of the first steps to a consumer packaged goods brand nailing down investment is getting the brand’s goods to a person who invests. That’s FirstLook’s entire proposition.
Launched by CPG investor Brian Folmer, the Cleveland-based company sends monthly subscription boxes with five products from CPG brands to investors. Since its start
...
The post FirstLook’s Brian Folmer On What Investors Really Want To Learn From CPG Brand Pitches appeared first on Beauty Independent.
