Miu Miu appoints Silvia Onofri as new CEO
Silvia Onofri Credits: Photo via Napapijri by Maurizio Annese Prada Group has appointed Silvia Onofri as CEO of Italian fashion house Miu Miu, WWD and Vogue Business report. The appointment will reportedly take effect on February 26, 2025, with Onofri succeeding Benedetta Petruzzo, who departed for Christian Dior Couture in October. FashionUnited has reached out to both Prada Group and Miu Miu for further comment. Onofri began her career at Bulgari before moving to Bally in 2008. She held several progressively senior roles there, culminating in her appointment as CEO for the Europe, Middle East, and Africa region in July 2018. She also assumed responsibility for Bally's global wholesale business. In 2023, Onofri joined Napapijri as President. Despite challenging global market conditions, Prada Group is thriving. Its subsidiary, Miu Miu, in particular, is posting impressive figures. Miu Miu's net sales increased by 105 percent in the third quarter of 2024. The brand now represents 25 percent of Prada Group's revenue. In the latest Lyst Index, Miu Miu also remains in the top spot. This article may be updated with further information. This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@fashionunited.com
Prada Group has appointed Silvia Onofri as CEO of Italian fashion house Miu Miu, WWD and Vogue Business report. The appointment will reportedly take effect on February 26, 2025, with Onofri succeeding Benedetta Petruzzo, who departed for Christian Dior Couture in October. FashionUnited has reached out to both Prada Group and Miu Miu for further comment.
Onofri began her career at Bulgari before moving to Bally in 2008. She held several progressively senior roles there, culminating in her appointment as CEO for the Europe, Middle East, and Africa region in July 2018. She also assumed responsibility for Bally's global wholesale business. In 2023, Onofri joined Napapijri as President.
Despite challenging global market conditions, Prada Group is thriving. Its subsidiary, Miu Miu, in particular, is posting impressive figures. Miu Miu's net sales increased by 105 percent in the third quarter of 2024. The brand now represents 25 percent of Prada Group's revenue. In the latest Lyst Index, Miu Miu also remains in the top spot.
This article may be updated with further information.
FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@fashionunited.com
This article was translated to English using an AI tool.
