Lush cuts ribbon on experiential retail location at Dubai Mall
Lush has opened an experiential retail concept store at Dubai Hills. The ethical beauty brand’s new space is said to offer an ‘elevated and immersive retail experience’ to visitors. The 138 sqm store is equipped with an array of interactive, sensory-rich touchpoints. The post Lush cuts ribbon on experiential retail location at Dubai Mall appeared first on Global Cosmetics News.
THE WHAT? Lush has opened an experiential retail concept store at Dubai Hills. The ethical beauty brand’s new space is said to offer an ‘elevated and immersive retail experience’ to visitors. The 138 sqm store is equipped with an array of interactive, sensory-rich touchpoints.
THE DETAILS According to a report published by Images Retail, shoppers can enjoy personalized skin care consultations in a private room, live product making demos and party area.
THE WHY? Alex Scott, Construction Project Manager at Lush, told Images Retail, “Dubai Hills felt like the right choice for our next retail move. Emaar is leading the way in building more sustainable, future-forward malls in the region, and that’s a natural fit for Lush. This new space represents a big step forward in how we show up for our customers—with a dedicated Perfume Library, private consultation rooms, and an interactive party area. Every detail of the store has been designed with care, using ethical and environmentally friendly materials throughout.”
The post Lush cuts ribbon on experiential retail location at Dubai Mall appeared first on Global Cosmetics News.
