American Society of Perfumers to part ways with Allured Business Media
The American Society of Perfumers (ASP) has announced that, from the 2026 edition, Allured Business Media will no longer produce its World Perfumery Congress event. The ASP said it was working on an exciting new direction for the US meet, and further details regarding its format and partners would be shared in the coming weeks. The post American Society of Perfumers to part ways with Allured Business Media appeared first on Global Cosmetics News.
THE WHAT? The American Society of Perfumers (ASP) has announced that, from the 2026 edition, Allured Business Media will no longer produce its World Perfumery Congress event. The ASP said it was working on an exciting new direction for the US meet, and further details regarding its format and partners would be shared in the coming weeks.
THE DETAILS Roger Howell, ASP President, explains, “We are immensely thankful to Allured Business Media for their invaluable support and partnership over the years. Their expertise and commitment have helped shape our events into what they are today, and we look forward to building on this strong foundation as we move into the future.”
THE WHY? The ASP said the change was due to a ‘strategic shift’ in its event management and marketing and communications partnerships.
The post American Society of Perfumers to part ways with Allured Business Media appeared first on Global Cosmetics News.
