Almost half of marketers failing to personalise loyalty schemes and promotions
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Far too many brands are still failing to implement a personalized loyalty program when it comes to promotions and loyalty – stuck in a vicious circle of blanket discounting, poor data, and squeezed margins, at a time when profitability is under scrutiny. That’s according to new research carried out by Harvard Business Review and sponsored […] If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!
Far too many brands are still failing to implement a personalized loyalty program when it comes to promotions and loyalty – stuck in a vicious circle of blanket discounting, poor data, and squeezed margins, at a time when profitability is under scrutiny. That’s according to new research carried out by Harvard Business Review and sponsored […]
If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News