Nike Dunk, once the world’s hottest sneaker, is fading away

Sales of Nike Dunk, a 1980s basketball shoe worn more on the streets these days than on the court, are expected to plummet 70% over two years as new leadership dials back the company’s dependence on its classic sneakers.

Mar 26, 2025 - 19:06
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Nike Dunk, once the world’s hottest sneaker, is fading away
Sales of Nike Dunk, a 1980s basketball shoe worn more on the streets these days than on the court, are expected to plummet 70% over two years as new leadership dials back the company’s dependence on its classic sneakers.