Laura Mercier launches on Amazon
Laura Mercier has announced its launch on the US Amazon Premium Beauty Store and Buy with Prime. The strategic collaboration will make the Advent-owned make-up brand more accessible for US shoppers with fast, free Prime shipping available across both shopping experiences. The post Laura Mercier launches on Amazon appeared first on Global Cosmetics News.
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THE WHAT? Laura Mercier has announced its launch on the US Amazon Premium Beauty Store and Buy with Prime. The strategic collaboration will make the Advent-owned make-up brand more accessible for US shoppers with fast, free Prime shipping available across both shopping experiences.
THE DETAILS The storefront will feature exclusive bundles, limited-edition products, and tutorials to inspire customers to create their signature looks. Interactive questionnaires will help customers discover the products best suited to them.
THE WHY? Erin Cast, Orveon Global Brand President, reveals, “Our collaboration with Amazon represents a significant step toward making our products available to a wider audience in the US. We are excited to reach new customers and provide them with the tools they need to enhance their beauty routines. This aligns with our mission to celebrate individuality and artistry in beauty.”
The post Laura Mercier launches on Amazon appeared first on Global Cosmetics News.