Kontoor Brands enters outdoor segment by acquiring Helly Hansen and Musto
The US group, owner of jeans labels Lee and Wrangler, has acquired Norwegian brand Helly Hansen and the UK's Musto, entering the outdoor apparel and equipment segment.
The US group, owner of jeans labels Lee and Wrangler, has acquired Norwegian brand Helly Hansen and the UK's Musto, entering the outdoor apparel and equipment segment.
