Germany’s Adidas & Pharrell Williams unveil Superstar 92

Adidas and Pharrell Williams have unveiled the Superstar 92, a bold reinvention of the classic silhouette, blending 90s aesthetics with snowboard boot elements. The campaign, shot by Cam Hicks, features hip-hop duo Clipse and captures Virginia Beach’s essence. With thick padding, a chunky sole, and ‘Virginia’ on the tongue, the design pays homage to Pharrell’s roots and cultural legacy.

Feb 26, 2025 - 15:38
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Germany’s Adidas & Pharrell Williams unveil Superstar 92
Adidas and Pharrell Williams have unveiled the Superstar 92, a bold reinvention of the classic silhouette, blending 90s aesthetics with snowboard boot elements. The campaign, shot by Cam Hicks, features hip-hop duo Clipse and captures Virginia Beach’s essence. With thick padding, a chunky sole, and ‘Virginia’ on the tongue, the design pays homage to Pharrell’s roots and cultural legacy.