Do Not Flush symbol familiarity reaches 81% in US in 2024: RFA
In 2024, familiarity with the Do Not Flush symbol increased from 78 per cent to 81 per cent, while self-reported flushing of non-flushable items declined from 53 per cent to 51 per cent in the US, according to a national survey. The Responsible Flushing Alliance's 2024 annual report highlights the success of #FlushSmartMonth in changing consumer behaviour.
In 2024, familiarity with the Do Not Flush symbol increased from 78 per cent to 81 per cent, while self-reported flushing of non-flushable items declined from 53 per cent to 51 per cent in the US, according to a national survey.
The Responsible Flushing Alliance's 2024 annual report highlights the success of #FlushSmartMonth in changing consumer behaviour.
