David’s Bridal wants to be a retail, AI and media powerhouse. And named a new CEO to lead the way

Kelly Cook is now chief executive as the bridal retailer evolves into an asset-light company and enters its “Aisle to Algorithm” era. 

Mar 6, 2025 - 18:24
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David’s Bridal wants to be a retail, AI and media powerhouse. And named a new CEO to lead the way

Kelly Cook is now chief executive as the bridal retailer evolves into an asset-light company and enters its “Aisle to Algorithm” era.