Abercrombie & Fitch to double UK store presence this year

Abercrombie & Fitch is targeting between eight and 10 new stores by the end of 2025, aiming to double its UK high street presence.

The fashion retailer, which employs around 100 people at its London head office, is eyeing locations in high street and shopping centre sites, including a new store on Kensington High Street, Abercrombie & Fitch EMEA managing director Scott Clarke-Bryan told Drapers.

Last month, it opened two new London stores, located at 325 Oxford Street near Bond Street station and at 132 Long Acre in Covent Garden.

Both locations house its men’s and women’s collections, including its athleisure brand, Your Personal Best (‘YPB’), and Best Dressed collection featuring dresses and shirts.

The retailer also operates stores on Edinburgh’s George Street, Manchester’s Trafford shopping centre, and London’s Carnaby Street, as well as locations in Battersea Power Station and Westfield London, with outlet stores in Ashford and Cheshire Oaks.

Outside of the UK, Abercrombie & Fitch is also looking to expand its physical presence in Germany, where it has five stores, and in the Middle East, where it has two locations in Kuwait, six in the United Arab Emirates, two in Qatar, and four in Saudi Arabia.

Last June, the business said it was on course for a second consecutive year of double-digit sales growth for the first time in over a decade as its 90s fashion resurgence continues to bear fruit.

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