Unilever expands in men's grooming with Dr. Squatch acquisition

Unilever has signed an agreement to acquire men's soap and personal care brand Dr. Squatch from growth equity firm Summit Partners. The financial details of the deal were not disclosed, but media reports last year speculated that the private equity fund was considering a sale, with a potential valuation of around USD 2 billion. The operation follows the GBP 230 million acquisition of British refillable personal care brand Wild by Unilever in April. Unilever plans to leverage its global... - Industry buzz

Jun 23, 2025 - 16:25

Unilever has signed an agreement to acquire men's soap and personal care brand Dr. Squatch from growth equity firm Summit Partners.
The financial details of the deal were not disclosed, but media reports last year speculated that the private equity fund was considering a sale, with a potential valuation of around USD 2 billion.
The operation follows the GBP 230 million acquisition of British refillable personal care brand Wild by Unilever in April.
Unilever plans to leverage its global... - Industry buzz