Tripadvisor's Perplexity Deal: AI for Customer Acquisition Is Now a Thing in Travel
The emergence of AI platforms such as Perplexity, ChatGPT and others could see the travel industry redirect a huge chunk of marketing spend away from Google. Although Google has its own entrant, Gemini. -Dennis Schaal
Skift Take: The emergence of AI platforms such as Perplexity, ChatGPT and others could see the travel industry redirect a huge chunk of marketing spend away from Google. Although Google has its own entrant, Gemini. -Dennis Schaal
