Samsara Beyond 2025: AI-powered safety, wearable device redefine work

SAN DIEGO – Samsara unveiled over a dozen AI-powered solutions designed to transform safety and efficiency in physical operations at its annual Beyond event held in San Diego. The announcements are part of a yearslong effort in research and development, with the company noting an investment of over $1 billion to date. 

Samsara executives and customers took to the stage to highlight their efforts to address escalating safety challenges faced by organizations with frontline workers. Samsara notes driving is one of the most dangerous jobs in the U.S. with a 49% increase in fatal crashes over the past decade leading to a 40% increase in associated insurance premiums. 

“We’ve entered the age of intelligence, and AI is helping our customers operate smarter,” said Sanjit Biswas, CEO and co-founder of Samsara in the release. “We’re partnering with our customers to build products that help them run safer, more efficient operations and protect frontline workers while saving millions of dollars.”

To tackle the greater safety risks and higher costs, Samsara is leaning heavily into AI with safety dashboards paired with telematics to track, detect and coach unsafe behaviors from drivers. What started as telematics and technology is now evolving into an AI first approach by the company.

AI Safety Intelligence, new tools designed to keep drivers safe

At this year’s event, Samsara announced the release of several new AI features including an AI Multicam, Weather Intelligence, Safety Coaching for Lean Teams, and a revamped Driver App. 

With the AI Multicam, drivers can now add up to four additional HD cameras, providing a 360-degree view to reduce blindspots, all accessible through an in-cab monitor. In addition, the AI Multicam actively notifies drivers in real-time of hazards, such as pedestrians and cyclists. Whether using a Samsara camera or a third-party device, administrators can retrieve historic video footage and corresponding audio to help quickly resolve incidents.

Weather Intelligence gives administrators an overlay of real-time weather data pulled from the National Weather Service onto the existing dashboards to view and alert workers of imminent threats such as fire risks, heavy rain and more.

Kiren Sekar, chief product officer at Samsara said during the keynote, “AI can analyze millions of cameras to predict weather conditions where your operations will be, not just where they are now. With your permission, your fleet’s Al-enabled cameras can join a Samsara community network, sharing anonymized imagery to enhance situational awareness.”

Sekar added, “If a weather event requires action, AI generates concise alerts, sent as text or audio messages to drivers’ in-cab devices, ensuring they stay safe without stopping to check their phones.”

For smaller fleets that lack the back office staff for safety and compliance, the Safety Coaching for Lean Teams provides the support. With AI and automation, Samsara’s AI analyzes hundreds of risky driving events taking factors like severity, frequency, road conditions, and total drive time into consideration. The AI then automatically sends low-risk behaviors to drivers for self-coaching, and higher-risk events are escalated to managers. 

The AI provides insight into big picture behavioral trends across drivers and trips, so managers can coach based on driving patterns, not just isolated incidents.

Samsara also made changes to its Driver App, with the company noting it ranks No. 1 in both major app stores. Included in the changes are TikTok-style training videos to boost engagement and end-of-day reviews to help with driver coaching. 

The revamped app is designed to act as a companion for drivers throughout the day and now offers new gamification features and recognition tools to reinforce positive, safe behavior. For example, administrators can send gift cards that can be redeemed at popular dining, entertainment and shopping locations directly through the app.

Jason Louis, VP of Safety, Coach USA noted that through its partnership with Samsara, the company’s focused safety initiatives achieved a 92% reduction in preventable accidents. “The introduction of Samsara’s AI Multicam and Pedestrian Collision Warning will help us to continue promoting safer roads, move toward zero incidents, and remain a trusted partner for communities nationwide.”

A new wearable device and partnership with HappyRobot

Extending safety beyond vehicles, Samsara introduced the Samsara Wearable, a connected device aimed at protecting frontline workers outside vehicles at local and remote jobsites. Powered by Samsara’s network of millions of devices, the wearable offers over a year of battery life, surpassing the industry’s 24-hour standard, and eliminates the need for cellular connectivity.

The device provides one-click access to emergency services, enabling precise location tracking and real-time audio recording. It features fall detection for incidents like slips or falls from heights and proactive threat alerts for severe weather or wildfires.

“Samsara’s AI Dash Cams have helped us continue to build a strong safety culture, and with the Samsara Wearable, we’re extending that protection to workers in high-risk and remote environments. It’s innovations like these that support our commitment to reliability that delivers—safely and consistently,” said Rob McRae, VP of Transportation at Univar Solutions.

Samsara also announced during its keynote a partnership with HappyRobot for AI powered communications via calls, voice and text. Samsara is also an investor in HappyRobot via Samsara Ventures, created in 2023 to help grow companies committed to building the future of connected operations. 

“Our Al agents sound human and handle over a million interactions annually for clients like DHL and Werner. Use cases include driver onboarding calls, customer service, and payment escalations, saving time and improving outcomes. For example, Werner saw higher driver attendance after automating orientation reminders. Our partnership with Samsara creates new opportunities, delivering consistent, scalable, and data-driven communication,” said Pablo Palafox, CEO and co-founder of HappyRobot during the keynote. 

The release notes that HappyRobot has allowed users to cut call times by half and operational costs by one-third from automation. Samsara customers can now access the HappyRobot integration via Samsara’s App Marketplace.

Samsara Beyond runs through Thursday, June 26.

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