Reed’s Names PepsiCo Vet Wallace as CEO, Snyder to Retire

Reed’s has appointed former PepsiCo exec Cyril Wallace as its new CEO, replacing outgoing leader Norman E. Snyder, who is stepping away from the role after five years with the craft soda producer.

Apr 18, 2025 - 17:42
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Reed’s Names PepsiCo Vet Wallace as CEO, Snyder to Retire
Reed’s has appointed former PepsiCo exec Cyril Wallace as its new CEO, replacing outgoing leader Norman E. Snyder, who is stepping away from the role after five years with the craft soda producer.