Pfizer wins 2025 Super Bowl with ad's 'likeability,' while Hims & Hers' spot takes engagement crown: analysts
Hims & Hers' “Sick of the System” spot not only generated the highest engagement of all pharma-related ads that aired during Sunday night’s broadcast, according to TV advertising analyst EDO, but also ranked in the top 10 of all Super Bowl ads across categories.
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