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Nike tops Q4 sales, profit estimates as CEO doubles down on sports focus

Nike reported a smaller-than-expected drop in fourth-quarter revenue and beat profit estimates on Thursday, as CEO Elliott Hill's strategy to focus product innovation and marketing around sports begins to pay off.

Jun 27, 2025 - 03:20
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Nike tops Q4 sales, profit estimates as CEO doubles down on sports focus
Nike reported a smaller-than-expected drop in fourth-quarter revenue and beat profit estimates on Thursday, as CEO Elliott Hill's strategy to focus product innovation and marketing around sports begins to pay off.
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