Magda Butrym opens first pop-up store in New York City
Magda Butrym pop-up store. Credits: Magda Butrym Magda Butrym has opened its first pop-up store in New York City, marking a significant step in the brand's international expansion. The pop-up is located at 140 Wooster Street in SoHo, a neighborhood recognized for its strong connection to fashion and creativity. Magda Butrym is a Polish fashion designer known for her namesake luxury brand, which blends modern femininity with vintage-inspired details The store aims to establish the brand's presence in the New York fashion scene by showcasing its distinct vision of modern luxury and timeless beauty. The pop-up will feature a curated selection highlighting the brand's signature rose motif and the craftsmanship of lace-making. According to the press release, these details are central to both the collection and the interior concept, emphasizing the importance of handwork and symbolic forms in shaping the brand's identity. The pop-up offers a new way to experience these values and connect with a broader audience.

Magda Butrym has opened its first pop-up store in New York City, marking a significant step in the brand's international expansion. The pop-up is located at 140 Wooster Street in SoHo, a neighborhood recognized for its strong connection to fashion and creativity. Magda Butrym is a Polish fashion designer known for her namesake luxury brand, which blends modern femininity with vintage-inspired details
The store aims to establish the brand's presence in the New York fashion scene by showcasing its distinct vision of modern luxury and timeless beauty. The pop-up will feature a curated selection highlighting the brand's signature rose motif and the craftsmanship of lace-making. According to the press release, these details are central to both the collection and the interior concept, emphasizing the importance of handwork and symbolic forms in shaping the brand's identity. The pop-up offers a new way to experience these values and connect with a broader audience.