Lacoste Ups Its US Ambitions With New York Flagship
The new store is part of a plan to fuel sales growth in the US, a key market for its tennis-centric sportswear. But Lacoste faces new headwinds, including Trump’s tariffs, new levels of US uncertainty and increased competition for prime tennis positioning.
The new store is part of a plan to fuel sales growth in the US, a key market for its tennis-centric sportswear. But Lacoste faces new headwinds, including Trump’s tariffs, new levels of US uncertainty and increased competition for prime tennis positioning.
