Skift

JetBlue Targets High-Spending Flyers as Industry Competition for Premium Travelers Heats Up

As airlines race to expand premium offerings, this move is a key part of JetBlue’s strategy to enhance loyalty and drive profitability. -Christine Mao

Feb 11, 2025 - 17:04
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JetBlue Targets High-Spending Flyers as Industry Competition for Premium Travelers Heats Up
Skift Take: As airlines race to expand premium offerings, this move is a key part of JetBlue’s strategy to enhance loyalty and drive profitability. -Christine Mao

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