How Swedish brand Pop is popularising its preloved childrenswear
Drapers How Swedish brand Pop is popularising its preloved childrenswear Martine Wernemar, chief product and sustainability officer at Swedish cool-kids brand Pop, formerly Polarn O Pyret, reveals the challenges and opportunities for childrenswear retail, as well as how to mitigate fashion's environmental impact. The post How Swedish brand Pop is popularising its preloved childrenswear appeared first on Drapers.
Drapers
How Swedish brand Pop is popularising its preloved childrenswear
Martine Wernemar, chief product and sustainability officer at Swedish cool-kids brand Pop, formerly Polarn O Pyret, reveals the challenges and opportunities for childrenswear retail, as well as how to mitigate fashion's environmental impact.
The post How Swedish brand Pop is popularising its preloved childrenswear appeared first on Drapers.
