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Hailey Bieber Weighs Potential US$1 Billion Sale of Rhode Cosmetics
Hailey Bieber is reportedly exploring the sale of her cosmetics brand, Rhode, which was launched in 2022 and focuses on makeup and skincare. The post Hailey Bieber Weighs Potential US$1 Billion Sale of Rhode Cosmetics appeared first on Global Cosmetics News.
THE WHAT? Hailey Bieber is reportedly exploring the sale of her cosmetics brand, Rhode, which was launched in 2022 and focuses on makeup and skincare. Investment bankers at JPMorgan Chase and Moelis have been engaged to gauge buyer interest.
THE DETAILS
- Potential Valuation: Sources estimate that Rhode could be valued at over US$1 billion.
- Current Revenue: The brand is said to generate nearly US$200 million in annual sales.
- Leadership: Former The Honest Company CEO Nick Vlahos was appointed to oversee day-to-day operations.
THE WHY? Rhode’s reported move to find a buyer follows a pattern of celebrity-driven cosmetic labels evaluating their market positions and potential valuations.
The post Hailey Bieber Weighs Potential US$1 Billion Sale of Rhode Cosmetics appeared first on Global Cosmetics News.
