GT’s at 30: Founder Dave Talks Maintaining Integrity with ‘Real Kombucha’ Refresh

Way back in 1995, 15-year-old GT Dave began brewing his first batch of kombucha in his childhood home. Flash forward 30 years, and what was once, for American consumers, an obscure, fermented Asian tea drink is now a multimillion dollar beverage category with a presence in just about every major retail channel across the United States.

Feb 18, 2025 - 23:55
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GT’s at 30: Founder Dave Talks Maintaining Integrity with ‘Real Kombucha’ Refresh
Way back in 1995, 15-year-old GT Dave began brewing his first batch of kombucha in his childhood home. Flash forward 30 years, and what was once, for American consumers, an obscure, fermented Asian tea drink is now a multimillion dollar beverage category with a presence in just about every major retail channel across the United States.