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New Products: Co-Brands, Multipacks and Golf-Themed Coc...

In this week’s new products gallery, we take a look at co-branded launches from ...

A Drink With…Ty Gilmore, President Tilray Beverages, No...

Tilray Brands announced its launch into intoxicating hemp drinks last year, Ty G...

A Drink With…Ty Gilmore, President At Tilray Brands Nor...

Tilray Brands announced its launch into intoxicating hemp drinks last year, Ty G...

Lucky Energy Nets $14.2 Million in Fresh Funding

Clean ingredient energy drink maker Lucky Energy has secured a new tranche of gr...

Reed’s Posts Mixed Q4 Results Amidst Inventory Challenges

Despite announcing a double-digit decline in Q4 net sales on Wednesday, soda mak...

Daily Briefing (Insiders Only): The Other Better-For-Yo...

Innovation around low-sugar, plant-based liquid is seeping into an OG better-for...

Elevator Talk: Herb & Orchid, Drop Needle Drinks, Fast ...

Watch founders and CEOs introduce their brands and provide a recap of recent new...

Reviews: Unwell Hydration, Cómo No, Rockaway Soda, BPM ...

Unwell Hydration Kiwi Pineapple Unwell Hydration is the new beverage play from ...

Taste Radio: Why A Financial Windfall Won’t Fulfill Cau...

Gail Becker has a bold message for CPG entrepreneurs: if your brand isn’t built ...

Checking In: Squier’s Seeks to Marry Craft, Convenience...

That’s still an ambition over the long term, said Squier in an interview last mo...

Gallery: New Spirits From Lo Siento Caliente, KOTA liqu...

In the latest new spirits roundup, KOTA liqueur and Pegasus Distillerie release ...

A Drink With… Lodestar Whiskey Founders Anna Axster and...

Whiskey has historically been perceived as a man’s drink, but cousins Anna Axste...

HiBall Energy Returns to Retail with Whole Foods Launch

Operating under the company’s Tilray Wellness better-for-you food and beverage d...

The Functional Beverage Boom: What’s Trending? – A Spat...

According to the Spate Popularity Index, the Energy, Sports, and Functional Drin...

Taste Radio: What Fueled Poppi’s $1.65B Payday? Plus, M...

Poppi just popped – big time. But was PepsiCo’s $1.65 billion acquisition driven...

Data: Pricing Produces Sales Pick-Up

Non-alcoholic beverage sales were up 4.8% in the four-week period ended March 8,...

New Products: C4 Teams With Jolly Rancher, Zing Zang Jo...

In this week’s new products roundup, C4 grows its partnership with Jolly Rancher...

Chobani Grows Idaho Production Footprint

Greek yogurt brand Chobani has broken ground this week on a 500,000 sq. ft. expa...

Distribution Roundup: Cure Hydration Hits Whole Foods

The natural channel retailer will launch Cure’s Kids line, including Fruit Punch...

Daily Briefing (Insiders Only): Is The Insurgency Winning?

Some of the top names in Bain & Company’s annual insurgent CPG brands list shoul...

Diageo’s Shift: What the Distill Ventures Decision Sign...

After over a decade of investing in emerging spirits and adult non-alc brands, l...

Marketing: Kylie Kelce Stars in Liquid Death’s ‘Kegs fo...

In Liquid Death’s latest provocative ad campaign, Kylie Kelce – podcaster and wi...

Gallery: New RTD Cocktails from BeatBox, Minute Maid, Y...

This latest roundup of spring RTD releases includes spiked options from iconic b...

Poppi Reaches $8.9M Settlement Over Gut Health Claims

As Pepsi closes the deal on its $1.65 billion acquisition of Poppi (VNGR Beverag...

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