Executive View: Can dealerships become the BEV brand theme park?
When it comes to buying Chinese brands, new car buyers are divided about whether they prefer single or multi-brand dealerships, according to a new study by data analytics firm, Escalent. Mark Carpenter, its UK managing director, explains how this could influence Chinese car dealership distribution strategies.
When it comes to buying Chinese brands, new car buyers are divided about whether they prefer single or multi-brand dealerships, according to a new study by data analytics firm, Escalent. Mark Carpenter, its UK managing director, explains how this could influence Chinese car dealership distribution strategies.
