The CosmoTrends Report: North America 2025

The CosmoTrends Report: North America 2025

With innovation emerging from every direction, the products on show at this year’s Cosmoprof North America Las Vegas – which zero in on some of today’s key beauty concerns – illustrate that brands and manufacturers are listening to consumers and responding to their needs. Highlighting the directions to watch, Cosmoprof North America presents the latest edition of the CosmoTrends Report, in collaboration with renowned global beauty trend authority BEAUTYSTREAMS.

The CosmoTrends Report is an essential trend guide for the beauty industry, showcasing product innovation and notable brands among the exhibitors at Cosmoprof and Cosmopack North America 2025. For this report, Cosmoprof invited the show’s exhibitors to submit their latest innovations. BEAUTYSTREAMS then analyzed hundreds of online submissions to identify the most captivating trends. The resulting report highlights what’s new and what’s coming next, a roadmap for beauty’s most compelling new directions.

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