Shaping a More Sustainable Future: Strategies for Engaging Travellers from Accor, Booking.com, and University of Surrey

A collaborative report by Accor, Booking.com and the University of Surrey presents innovative strategies in the hospitality sector to engage travelers in adopting sustainable behaviors by analyzing their emotional and physiological responses to sustainability messages.

Feb 27, 2025 - 20:14
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Shaping a More Sustainable Future: Strategies for Engaging Travellers from Accor, Booking.com, and University of Surrey
A collaborative report by Accor, Booking.com and the University of Surrey presents innovative strategies in the hospitality sector to engage travelers in adopting sustainable behaviors by analyzing their emotional and physiological responses to sustainability messages.