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Natura &Co Targets Mexico for Comeback Growth
Natura &Co is focusing on Mexico to boost sales after a tough earnings year, says CEO João Paulo Ferreira. The post Natura &Co Targets Mexico for Comeback Growth appeared first on Global Cosmetics News.
THE WHAT? Natura &Co is focusing on Mexico to boost sales after a tough earnings year, says CEO João Paulo Ferreira.
THE DETAILS With only 5.4% of the Mexican market, Natura plans to expand beyond its 16 stores and 500,000+ beauty consultants, eyeing organic growth and possibly future acquisitions. Ferreira is working to restore dividends and investor trust after a 30% stock plunge in March, while the company prepares a new Amazon biodiversity initiative and weighs Avon International’s post-bankruptcy options.
THE WHY? Mexico offers a key growth path for Natura as it seeks to strengthen cash flow, regain market share, and rebuild confidence in its beauty business.
Source: Bloomberg
The post Natura &Co Targets Mexico for Comeback Growth appeared first on Global Cosmetics News.
