Marriott International Announces Plans to Double the Portfolio of Four Points Flex by Sheraton
Marriott International, Inc. today announced plans to double the portfolio of its affordable midscale brand, Four Points Flex by Sheraton, across Europe by the end of 2026. With plans to reach over 50 open properties in the region within the next two years, Four Points Flex by Sheraton currently represents the company’s fastest growing brand in Europe. Marriott launched Four Points Flex by Sheraton in the Europe, Middle East and Africa (EMEA) region in September 2023, in response to travellers seeking value-driven accommodations without compromising on quality and service. The brand has since grown its portfolio in EMEA to 25 operating hotels and over 2,700 rooms across Denmark, Türkiye, United Kingdom, Italy and Germany, with additional properties in other international regions.
Marriott International, Inc. today announced plans to double the portfolio of its affordable midscale brand, Four Points Flex by Sheraton, across Europe by the end of 2026. With plans to reach over 50 open properties in the region within the next two years, Four Points Flex by Sheraton currently represents the company’s fastest growing brand in Europe.
Marriott launched Four Points Flex by Sheraton in the Europe, Middle East and Africa (EMEA) region in September 2023, in response to travellers seeking value-driven accommodations without compromising on quality and service. The brand has since grown its portfolio in EMEA to 25 operating hotels and over 2,700 rooms across Denmark, Türkiye, United Kingdom, Italy and Germany, with additional properties in other international regions.
