Jamie Orr: The Story of VW Love and the L’oe Show

Few names in the Volkswagen enthusiast world carry as much weight as Jamie Orr. Known for blending deep mechanical knowledge with authentic community passion, Jamie is not only a global ambassador for the VW brand but also the driving force behind the celebrated L'oe Show, a premier gathering of air-cooled and water-cooled Volkswagen cars. 

Whether he’s wrenching on unique Euro-market builds or curating the next big thing in VW culture, Jamie’s influence is hard to miss—and in this episode of the  VWIDTalk  podcast we follow his passion.

Jamie opens up about how his lifelong love of Volkswagens evolved into a global career—one that includes everything from sourcing rare cars in Europe or South Africa to shipping full show builds across continents. He talks about the origins and ethos behind the L'OE Show, where community, design and shared passion intersect in ways that are rare in modern car culture. Jamie’s take on design trends, cross-market quirks and the often-overlooked magic of older models gives listeners a glimpse into why Volkswagens continue to inspire so much devotion. 

If you’ve ever chased down a rare part number, dreamed about building your perfect GTI or just love a good car story, this one’s for you. Get the full story on the VWIDTalk Podcast on YouTube and wherever you get your podcasts ( Apple Podcasts,  Spotify, Overdrive and more).