Influencer marketing can help tourism industry mitigate waste, pollution

UNIVERSITY PARK, Pa. — Social media influencers who are passionate about environmental causes can help the tourism industry inspire tourists to engage in pro-environmental behavior to help mitigate waste and pollution, according to a new study from ...

Feb 21, 2025 - 20:23
 0
Influencer marketing can help tourism industry mitigate waste, pollution
UNIVERSITY PARK, Pa. — Social media influencers who are passionate about environmental causes can help the tourism industry inspire tourists to engage in pro-environmental behavior to help mitigate waste and pollution, according to a new study from ...