How The Influencer Effect Turned E-Commerce To Social Commerce

As e-commerce shifts to social commerce, marketers need new strategies. Influencers now drive discovery and conversions through inspiration, not search intent

Apr 14, 2025 - 18:19
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How The Influencer Effect Turned E-Commerce To Social Commerce
As e-commerce shifts to social commerce, marketers need new strategies. Influencers now drive discovery and conversions through inspiration, not search intent