FORTNA continues to expand its footprint

Were you happy with LogiMAT this year?

LogiMAT is a premier annual trade fair where industry experts and key stakeholders come together. This event provides a valuable opportunity to develop new relationships, strengthen existing ones, and collaborate with our partners to further establish FORTNA in the European market. The quality of interactions we’ve had at LogiMAT has been great, with meaningful discussions and engagement from professionals across the industry. We look forward to leveraging the insights and connections gained to support their needs.

What were the biggest highlights of the show for you?

The technology market is becoming increasingly vast and complex, with emerging innovations quickly evolving into opportunities with great potential. One of the key takeaways from LogiMAT is the need for solutions that not only introduce cutting-edge automation but also help businesses navigate this complexity effectively. It is evident that companies need more than just individual technology—they require a strategic partner capable of integrating various technologies seamlessly. Today, automation is no longer just about implementing technology; it’s about integrating and orchestrating different technology into a solid solution that’s easy to operate, drives efficiency, flexibility, and long-term success.

Did you connect with enough potential clients at the show?

From e-commerce to omnichannel markets, there is excitement and energy around the future, despite the current uncertainties. The mid- and long-term outlook is highly promising. Companies continue to seek innovative solutions to optimise their operations, whether by increasing throughput, reducing costs per pick, improving the economics of e-commerce fulfilment, or ensuring faster delivery times. We see these problems remaining at the forefront of our customers’ minds. The level of engagement and interest confirms that companies are actively exploring ways to future-proof their logistics operations, and we are excited to be part of that journey.

What is the biggest benefit for you of going to LogiMAT?

Beyond connecting with new potential customers and strengthening existing relationships, LogiMAT is an additional opportunity to establish our brand. As FORTNA continues to expand its footprint in the European market, the trade show provides a valuable opportunity to showcase our expertise, capabilities, and services.

Did you launch a new product at the show?

FORTNA is uniquely positioned as a data-driven company that focuses on understanding our customers’ operating models and pairing them with the most effective technology solutions. Our goal is not just to implement technology but to ensure it delivers real performance. In line with this vision, we introduced our Autonomous Flow WES, the next generation of warehouse software. FORTNA’s enhanced WES merges operational needs to a framework that integrates real-time data, advanced algorithms and continuous system visibility. Powered by AI and machine learning, these advancements empower operators to adapt their operations to the dynamic demands. By seamlessly integrating automated and manual processes, it supports businesses at any stage of automation.

In addition, we showcased our strategic partnerships with Autostore, HAI Robotics, Geekplus, Sitma, and Packsize, demonstrating how we integrate the best-fit technologies into customised solutions. FORTNA is dedicated to solving problems and our customers value this approach, knowing that we tailor technology to their operations rather than offering a one-size-fits-all solution.

Will you be back at LogiMAT next year?

LogiMAT is one of the most important shows for us in Europe, and we will definitely be back in 2026. Before then, there will be other opportunities to meet us and discover how we can help address warehouse and distribution challenges. One of these opportunities will be at Tomorrow’s Warehouse next month in Coventry.

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