Benetton CEO: Restructuring is on track
Claudio Sforza Credits: Benetton Group The restructuring at Benetton is reportedly proceeding according to plan. Benetton chief executive officer Claudio Sforza provided an update on the company last week at 'Top 100', an event organised by Nord Est Multimedia in collaboration with Pwc at the Benetton Group headquarters in Castrette di Villorba in Italy. According to 'Il Nord Est' Sforza stated that the Benetton Group, like many companies, has suffered, but they were proud to say that the company has regained its efficiency. The company is currently undergoing a reorganisation. As reported a few months ago, this will lead to the closure of 400 stores by the end of the year, including around 200 in Italy alone, out of 3,500 worldwide. In recent months, the management team, led by chief executive officer Claudio Sforza, negotiated with the trade unions. This year, Benetton, one of the most well-known Italian brands abroad, is celebrating its 60th anniversary. However, in light of the ongoing crisis of recent months, no celebratory fashion shows are planned, unlike the 40th anniversary, when the company founded by Luciano Benetton in 1965 chose the Centre Pompidou in Paris to celebrate the important anniversary. Benetton is, however, bringing an exhibition by Finnish artist Paula Pääkkönen to Milan for Design Week. The exhibition will be on display in the store in Corso Vittorio Emanuele in Milan. A statement from the company in Ponzano Veneto said that “United Colors of Benetton is celebrating its special lifestyle with 'Summer together' in collaboration with the young Finnish artist Paula Pääkkönen”. It will feature a series of ice sculptures, in which the shapes and colours of the summer dessert symbol meet the shiny and fragile nature of glass. La sede Benetton Credits: Courtesy of Benetton This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@fashionunited.com
The restructuring at Benetton is reportedly proceeding according to plan.
Benetton chief executive officer Claudio Sforza provided an update on the company last week at 'Top 100', an event organised by Nord Est Multimedia in collaboration with Pwc at the Benetton Group headquarters in Castrette di Villorba in Italy. According to 'Il Nord Est' Sforza stated that the Benetton Group, like many companies, has suffered, but they were proud to say that the company has regained its efficiency.
The company is currently undergoing a reorganisation. As reported a few months ago, this will lead to the closure of 400 stores by the end of the year, including around 200 in Italy alone, out of 3,500 worldwide.
In recent months, the management team, led by chief executive officer Claudio Sforza, negotiated with the trade unions.
This year, Benetton, one of the most well-known Italian brands abroad, is celebrating its 60th anniversary. However, in light of the ongoing crisis of recent months, no celebratory fashion shows are planned, unlike the 40th anniversary, when the company founded by Luciano Benetton in 1965 chose the Centre Pompidou in Paris to celebrate the important anniversary.
Benetton is, however, bringing an exhibition by Finnish artist Paula Pääkkönen to Milan for Design Week. The exhibition will be on display in the store in Corso Vittorio Emanuele in Milan. A statement from the company in Ponzano Veneto said that “United Colors of Benetton is celebrating its special lifestyle with 'Summer together' in collaboration with the young Finnish artist Paula Pääkkönen”. It will feature a series of ice sculptures, in which the shapes and colours of the summer dessert symbol meet the shiny and fragile nature of glass.
FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@fashionunited.com
This article was translated to English using an AI tool.
