AI, social media reshape APAC online shopping: DHL eCommerce report
Delivery is a key barrier to purchase completion in APAC, with 77 per cent of shoppers abandoning their carts when their preferred options are unavailable, a DHL report found. Social commerce is turning popular, with 85 per cent of APAC consumers expected to shop primarily through social media by 2030. AI-driven shopping tools are in high demand, as 81 per cent of APAC shoppers seek such features.
Delivery is a key barrier to purchase completion in APAC, with 77 per cent of shoppers abandoning their carts when their preferred options are unavailable, a DHL report found.
Social commerce is turning popular, with 85 per cent of APAC consumers expected to shop primarily through social media by 2030.
AI-driven shopping tools are in high demand, as 81 per cent of APAC shoppers seek such features.
