Taraji P. Henson becomes latest celeb founder to buy back her brand

THE WHAT Taraji P Henson has bought her TPH by Taraji brand from incubator Maesa. Financial terms of the deal were not disclosed. 

THE DETAILS According to a report published by WWD, Henson’s move chimes with a wider trend for founders to take back control of their brand. Fellow Maesa stablemate Andrew Fitzsimons purchased his hair brand back last year. 

Scott Kestenbaum, Maesa’s Chief Growth Officer, told WWD, “After launching and operating the brand for five successful years, we are thrilled to see Taraji take full ownership as it enters its next chapter of growth.”

THE WHY Henson told WWD in an emailed statement, “Over the past few months I have been in discussions with my partners at Maesa regarding the future of the TPH by Taraji brand, and am pleased to say we have reached a mutually beneficial agreement that has afforded me the opportunity to buy back TPH,” Henson said via email. “From Day One, our shared vision was to create a brand that celebrates hair and scalp with high-performance products rooted in self care, efficacy and inclusivity.”

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