Shiseido Returns to Profit in Q1 Despite Decline in Sales
Shiseido has reported a return to profitability in the first quarter of 2025, despite an 8.5% year-on-year drop in sales. The post Shiseido Returns to Profit in Q1 Despite Decline in Sales appeared first on Global Cosmetics News.

THE WHAT? Shiseido has reported a return to profitability in the first quarter of 2025, despite an 8.5% year-on-year drop in sales.
THE DETAILS The Japanese cosmetics group posted an attributable profit of ¥3.69 billion (US$23.6 million) for the quarter ending 31 March, reversing a ¥3.29 million loss from the same period last year. Earnings per share improved to ¥9.23 from a loss of ¥8.22.
Quarterly net sales fell to ¥228.2 billion (US$1.46 billion), down from ¥249.5 billion year-on-year. The company is forecasting full-year net sales of ¥995 billion and profit of ¥6 billion, with dividends of ¥20 per share planned for both interim and year-end.
THE WHY? Shiseido’s Q1 performance reflects early signs of financial recovery following prior restructuring efforts and portfolio adjustments. The return to profit, despite weaker sales, suggests a tighter focus on cost control and operational efficiency, as the company navigates ongoing macroeconomic pressures and shifting consumer demand in the global beauty market.
Source: MarketScreener
The post Shiseido Returns to Profit in Q1 Despite Decline in Sales appeared first on Global Cosmetics News.