Perfume with perfumers: Is AI a threat to the human nose?

The fragrance industry is embracing artificial intelligence as a tool to create hyper-personalised scents, prompting questions about the future role of perfumers.

Feb 14, 2025 - 11:31
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Perfume with perfumers: Is AI a threat to the human nose?
The fragrance industry is embracing artificial intelligence as a tool to create hyper-personalised scents, prompting questions about the future role of perfumers.