Opinion: I worked at 23andMe during its collapse. Here’s what the next consumer-genomics giant needs to understand
“In trying to lead before the system could follow, 23andMe outpaced the very guardrails that might have legitimized it”: A former 23andMe employee offers three pieces of advice to the…

My first week at 23andMe, the Wall Street Journal declared the company was worth “nearly $0.” By the time I left, a little more than a year later, the company had filed for bankruptcy.
As a board-certified genetic counselor, I believe that genetic information can empower healthier decisions. I joined 23andMe because I believed in the company’s mission: giving people access to their genetic information. I still do. But belief alone couldn’t save 23andMe, and only time will tell if 23andMe’s bankruptcy is a harbinger of consumer genomics’ death altogether.