Olay teams up with Wantable to launch Limited Edition collection
Olay has announced that it has partnered with Wantable to promote its latest launch, Olay Super Serum Body Wash. The duo have launched the Power Edit – a limited edition collection designed to help women embrace their style fearlessly. The post Olay teams up with Wantable to launch Limited Edition collection appeared first on Global Cosmetics News.
THE WHAT? Olay has announced that it has partnered with Wantable to promote its latest launch, Olay Super Serum Body Wash. The duo have launched the Power Edit – a limited edition collection designed to help women embrace their style fearlessly.
THE DETAILS Customers who order the edit will receive a full-sized bottle of the P&G-owned brand’s latest launch, while stocks last.
THE WHY? Kate DiCarlo, Senior Communications Director for Procter & Gamble’s Personal Care Portfolio, explains, “Our research shows that 7 in 10 women avoid fashion choices that might expose their body skin concerns like dryness or rough and bumpy texture, often letting these insecurities impact their style. By combining Olay’s skin care expertise with Wantable’s expert styling, this partnership is designed to deliver an unmatched confidence boost—helping women feel empowered to wear what they want.”
The post Olay teams up with Wantable to launch Limited Edition collection appeared first on Global Cosmetics News.
