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Frasers Group in ANZ deal with Accent to launch Sports Direct

​Frasers Group on Tuesday announced a long-term strategic retail partnership with Accent Group. And “long term” is an accurate description with the deal being a 25-year agreement to launch Sports Direct across ANZ.

Apr 15, 2025 - 08:15
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Frasers Group in ANZ deal with Accent to launch Sports Direct
​Frasers Group on Tuesday announced a long-term strategic retail partnership with Accent Group. And “long term” is an accurate description with the deal being a 25-year agreement to launch Sports Direct across ANZ.
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