Digital product passports "could double fashion products’ lifetime value" says Bain/eBay report

As fashion drives towards greater sustainability, resale grows in significance and consumers seek greater value from what they buy, a new study claims that DPPs could vastly extend fashion products’ lifetime value. 

Jun 25, 2025 - 14:00
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Digital product passports "could double fashion products’ lifetime value" says Bain/eBay report
As fashion drives towards greater sustainability, resale grows in significance and consumers seek greater value from what they buy, a new study claims that DPPs could vastly extend fashion products’ lifetime value.